This midwest bank had a website that most would say was pretty good. However, the bank wanted a site that was more than just "adequate". Through our redesign process, we were able to deliver:
A responsive platform - a design that renders seamlessly on mobile, tablet, and desktop.
A much more visually pleasing and intriguing design.
Better alignment with the new brand image of the bank.
Meaningful content that uses storytelling to connect readers to the brand.
Preliminary key performance metrics (KPIs) are encouraging — site traffic and pageviews are up and users are digging deeper than with the old site.